Will you sink or float?

Why creativity is crucial for your brand

Your brand is sinking because of your lack of creativity.

It’s not staying afloat. It’s not flowing to new places.

When creativity’s nonexistent, your brand won’t be perceived as a unique one.

You're like every other copy-paste brand out there trying to make money off of their skills.

It’s no wonder you don’t have an engaged community around your brand.

People have no way to relate to you.

So, how do you increase your creativity levels so you can keep your brand afloat?

It starts with the ability to maintain peace of mind.

Your brain will have more time to destress & drift away in thoughts.

Then, these thoughts can lead into new ideas to help differentiate your brand.

A differentiated brand will ALWAYS pay 50x down the line compared to a generic copy-paste company or "value" brand.

People are tired of hearing the same thing over & over again.

All people see is “How to do X” value content plastered everywhere.

So it’s your job to give them something new by sharing your experiences, stories, mistakes, etc.

2 days ago I missed my first email over the past 8+ months of writing them.

What did I do about it?

Forgot & moved on.

There's a problem I've experienced that many other creators may have faced as well.

Your creativity is crucial in the regard that you need it to ideate new ideas & ways for you to make your brand stand out.

So, do yourself a favor & start lying down flat on the floor with your eyes closed more frequently.

If you want to take it a step further, do it on grass.

You'll begin to feel yourself sparking creative ideas much more frequently.

Anyways, that's all for me today.

Until next time,

p.s; I’m offering to help 3 digital creators get more clarity with their brand & content strategies.

If you need help repositioning your brand, improving your content or any other creator based question.

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